One of the finest and most sought-after whiskies around, Brora, made headlines recently after its parent company Diageo plc announced plans to auction off the distiller's oldest official bottle of single-malt whisky to date.
[caption id="attachment_15443" align="aligncenter" width="536"] Image source:pressandjournal.co.uk[/caption]
The oldest known bottle of Brora scotch in existence to date goes under the hammer at the Bonhams auction in Hong Kong this week. This particular whisky was distilled in 1972 before it was stored in a Scottish warehouse and left to age for 44 years in an ex-Sherry butt.
[caption id="attachment_15446" align="aligncenter" width="320"] Image source: bonhams.com[/caption]
The bottle has been described as the "first and last of its kind" given the fact that it is the only bottling drawn from this particular cask. Being this rare, the world's oldest bottle of Brora single-malt scotch whisky to date is expected to fetch some serious money before auction house Bonhams part ways with it this week.
The Scottish distiller - owned by spirits giant Diageo - is renown for making rare single-malt scotch whiskies that have been carefully aged for decades. Adding to its rarity is the fact that the Brora distillery was closed in 1983, leaving behind only a handful of its spirits in storage and ageing until now.
[caption id="attachment_15445" align="aligncenter" width="686"] Image source: whiskyinternationalonline.com[/caption]
With that, it is easy to see just how this Diageo-owned brand easily commands extremely high prices. Just to give you an idea, the Brora 40 Year Old series (above) released back in 2014 stood as Diageoду»s most expensive whisky ever bottled at the time as each of the 160 bottles released commanded a price tag of £6,995 (approx. RM39,099.31).
(main image source: thespiritsbusiness.com)